ADM
Data Masking & Anonymization Tool
Discover, mask, and anonymize sensitive data across SQL Server, Oracle, and more — fast, secure, and compliant with GDPR, HIPAA, and CCPA.
Compatible with all major Databases and File Types
1000+
Successful Projects
5/5
Rating on Gartner Peer Insights
$150M+
in Cost Savings
81%
Market share in the
Fortune 500
Key Use Cases
ADM
01
Static Data Masking
Securely mask sensitive data at rest, creating secure, realistic copies for non-production use, like testing, development and analytics, without exposing personally identifiable information (PII).
Enhanced Security and Compliance
Automatically identify and protect sensitive data to meet privacy regulations (e.g., GDPR, CCPA, PIPEDA) and reduce your risk of breaches, keeping your organization compliant and secure.
02
03
Rapidly Discover + Mask your Data
Generate and manage high-quality test data that maintains data integrity and realism, enabling reliable, compliant testing without compromising data security.
Enable Secure + Agile DevOps
Provide DevOps teams with access to safe, masked data, enabling faster development and testing cycles, so you can innovate securely and meet release deadlines.
04
Features & Capabilities
Why is ADM the highest rated data masking platform?
Comprehensive Data Source Compatibility
ADM connects seamlessly to a wide range of data sources, from modern SQL databases to legacy systems. This flexibility means you can protect data across your entire organization, regardless of where it’s stored.
Effortless Data Discovery
ADM’s Discovery Data Module automatically finds and classifies sensitive data, saving you time and ensuring nothing gets missed. Built-in AI makes configuring data masking simple and accurate, so you’re always compliant.
Enterprise-Wide Referential Integrity
With ADM, your sensitive data is consistently masked the same way across all your databases – from SQL Server to Oracle and beyond.
Rapid Data Masking
Stop data masking from slowing down your processes. Execute 250 000 masking operations per second with ADM, and mask millions of records in mere minutes.
Advanced Masking Configurations
Tailor masking configurations to your specific business and compliance needs with advanced capabilities, such as Smart Address Generation, Programmable Masking and Derived Multi-Field Masking. (e.g. generation of fictitious employer with matching email domain).
SQL Server & Oracle Masking
ADM enables fast, format-preserving data masking across complex database systems, including SQL Server, Oracle, PostgreSQL, and more—preserving referential integrity and maintaining schema structure while ensuring privacy compliance. It supports test, QA, and CI/CD environments, masking millions of rows in minutes with performance exceeding 250,000 operations per second.
Built-In Data Anonymization Tool
ADM transforms sensitive data into anonymized, realistic records using format-preserving anonymization—ensuring no exposure of real PII while remaining fully compatible with data privacy laws like GDPR and HIPAA. It’s ideal for testing, analytics, or secure collaboration, with built-in audit logging to support compliance requirements.
Discover a Test Data Management Platform
Designed for Compliance + Productivity
For Data + Compliance Teams
Achieve airtight GDPR, CCPA, and HIPAA compliance with audit-ready reporting and no blind spots
For DevOps Teams
Intuitive masking tools boost testing accuracy and maintain data usability – no need for manual scripts or complex workarounds
For Security + Infrastructure Teams
Lower risks and save time by automating data protection, reducing resource strain, and enhancing audit preparedness
The Data Discovery and Anonymization tool effectively meets our needs, providing robust functionality and user-friendly interface. Accutive’s support team is very responsive and helpful, addressing any issues promptly.
Utilizing ADM as our TDM platform has been a game-changer for our Dev, Test, and Data protection needs.
The implementation of ADM has allowed our organization to replace a highly mechanical, laborious process with an accurate, automated masking platform. It has been a great solution for our data obfuscation policy.
Platform Overview
One test data management platform that does it all: Discovery, Subsetting, Masking, Tokenization and Automation
Data Masking
Enable test and QA teams with fully protected, masked production data securing sensitive information, ensuring compliance and accelerating results.
Data Discovery
Analyze databases to find sensitive data everywhere and anywhere in your network enabling testing and facilitating analytics while ensuring compliance.
Data Subsetting
Identify and select just right data sets from large production databases for rapid, accurate testing or analytics while reducing storage costs and processing time.
Data Automation
Automate data discovery, subset and masking processes empowering technical teams with the right data while preserving security and compliance.
Data Tokenization
Substitute your critical sensitive data with a non-sensitive placeholder for secure usage + sharing.
Accelerate your data discovery and data masking
with our simple 4-step process
Identify
Your Needs
Identify Your Needs
Select the regulations relevant to your compliance, privacy, and audit requirements.
Data
Discovery
Data Discovery
We probe databases, tables, and files to identify data that needs masking based on your specified regulations.
Intelligent Masking Configuration
Intelligent Masking Configuration
Leverage the intelligent, pre-configured masking options or easily customize settings to suit your needs.
High-Speed Data Masking
High-Speed Data Masking
We mask your data with unparalleled speed and performance, ensuring both security and usability.
Explore ADM
ADM Solves Complex Masking Challenges
Universal and User-Friendly data masking with ADM: Effortlessly Identify and Mask Sensitive Data Across All Your Databases and Files
Masking XML Files
Seamless XML Content Masking
- Navigate the complex hierarchical structure of XML files with sophisticated rules and logic-based masking.
- Discover and mask nested elements and attributes with context-aware masking that maintains data integrity.
Ensure your personal data remains protected during development and testing—without breaking XML schema or important application logic.
Masking Flat Delimited Files
Your Flat Delimited Files, Covered
- Discover and mask data in flat delimited files, even without contextual clues and data tags
- Preserve file structure and data utility for testing and analytics.
Protect sensitive data stored in a range of files types to comply with data regulations and mandates
Mask Your Databases
Robust Database Masking for Security and Compliance
- Seamlessly mask large volumes of data without impacting database performance.
- Handle various data types and formats, from simple text to large binary objects.
- Ensure applications using the database continue to function correctly with masked data.
Advanced Data Masking Functionality
Enterprise-grade masking capabilities for maximum data security and utility
Advanced Data Masking Techniques: Preserving Data Utility and Anonymity
Preserve important data characteristics so that your data remains functional but still anonymized.
Example : Format-Preserving Masking retains data structures, such as the American Express card format shown in the graphic, for system validation without revealing card details.
- Length: Amex card numbers typically have 15 digits, in contrast to most other credit card numbers, which have 16 digits.
- Starting Digits: Amex numbers usually start with the digits "34" or "37." These initial numbers are called the Issuer Identification Number (IIN) or Bank Identification Number (BIN) and help identify the issuing institution
Database Referential Integrity: In-Database + Enterprise-Wide for consistent masking + data integrity
- With multiple databases in an enterprise, it’s common to mask data separately in each database, which can lead to inconsistent masking and breaking of referential integrity.
- ADM empowers you to mask important data consistently and with referential integrity in mind, saving time and boosting efficiency.
Example : An SSN appearing in multiple databases, e.g. 109-98-1767 (fictitious but adheres to the standard—109 shows it was issued in NY), can be consistently masked as 109-00-5874 across all other databases, files, and more.
Core Features
Discovery
Masking
Automation
Subsetting
Tokenization
Advanced Features
Referential Integrity – In Database
Intelligent Masking Configuration
Enterprise-Wide Referential Integrity
Derived Multi-field Masking
Programmable Masking
Smart Address Masking
Proximal Address Generation
Synthetic Data Generation
Support
Telephone
Live Support
7 AM - 6 PM
Support tickets
24/7 Comprehensive Support with immediate expert access
Optional Services
Foundational Quick Start
$4,950
Custom Setup
Contact Us
Cyber security Assessments
- Crypto Agility
- API Security
- Governance
Core Features
Discovery
Masking
Automation
Subsetting
Tokenization
Advanced Features
Referential Integrity – In Database
Intelligent Masking Configuration
Enterprise-Wide Referential Integrity
Derived Multi-field Masking
Programmable Masking
Smart Address Masking
Proximal Address Generation
Synthetic Data Generation
Support
Telephone
Live Support
7 AM - 6 PM
Support tickets
24/7 Comprehensive Support with immediate expert access
Optional Services
Foundational Quick Start
$4,950
Custom Setup
Contact Us
Cyber security Assessments
- Crypto Agility
- API Security
- Governance
Core Features
Discovery
Masking
Automation
Subsetting
Tokenization
Advanced Features
Referential Integrity – In Database
Intelligent Masking Configuration
Enterprise-Wide Referential Integrity
Derived Multi-field Masking
Programmable Masking
Smart Address Masking
Proximal Address Generation
Synthetic Data Generation
Support
Telephone
Live Support
7 AM - 6 PM
Support tickets
24/7 Comprehensive Support with immediate expert access
Optional Services
Foundational Quick Start
$4,950
Custom Setup
Contact Us
Cyber security Assessments
- Crypto Agility
- API Security
- Governance
Integrates with leading data protection platforms including
Thales CipherTrust
FAQs
Answers to Your Data Security and Compliance Questions
How does ADM ensure compliance with GDPR, HIPAA, CCPA, and SOC 2?
ADM automates data discovery and applies consistent masking to protect PII, ensuring compliance with GDPR, HIPAA, CCPA, and SOC 2. It provides audit-ready reporting to simplify regulatory audits and reduce breach risks.
What databases and systems does ADM integrate with?
ADM integrates with MongoDB, Amazon Redshift, MariaDB, MySQL, PostgreSQL, SQL Server, Oracle, XML files, and flat delimited files. It also supports CI/CD pipelines, including tools like Jenkins, for secure DevOps workflows.
How does ADM compare to Delphix or Redgate?
ADM provides rapid masking at 250,000 operations/second and supports a wide range of databases, including MongoDB, Oracle, and SQL Server. Its automated discovery and masking streamline testing and compliance, offering a competitive edge over solutions like Delphix and Redgate.
What is the ROI of implementing ADM?
ADM streamlines compliance and testing processes through automated discovery and masking, reducing operational costs and accelerating DevOps cycles. The Foundational Quick Start, starting at $4,950, enables rapid deployment for immediate value.
How does ADM secure sensitive data during masking?
ADM uses format-preserving masking and maintains referential integrity across databases, ensuring sensitive data is protected while remaining functional for testing and analytics.
How fast can ADM mask large datasets?
ADM performs 250,000 masking operations/second, masking millions of records in minutes across Oracle, SQL Server, and MongoDB.
Can ADM be managed remotely?
ADM provides a centralized portal for monitoring and managing data masking and subsetting processes, enabling IT teams to oversee workflows from any location with secure access.
How does ADM handle referential integrity across distributed systems?
ADM ensures referential integrity with Smart Address Generation and Derived Multi-Field Masking, maintaining data relationships across distributed databases.
Can ADM integrate with existing CI/CD pipelines?
ADM integrates with CI/CD pipelines, including tools like Jenkins, to automate data masking and subsetting, accelerating testing and development workflows.
What support does Accutive Security offer for ADM implementation?
Accutive Security provides expert implementation support, including onboarding and optional Cybersecurity Assessments. The Foundational Quick Start, starting at $4,950, ensures rapid deployment.
Questions or wondering if ADM would be useful for your organization?
Used by teams handling millions of records to meet HIPAA, GDPR, and SOC 2 standards—without risking a single leak.